If you’re looking to get more exposure on Google, you should consider using local SEO services. Local SEO services can do several things to improve your local search visibility. Among these is citation building, earning online reviews, and optimizing your GMB listing. These methods are essential to achieve higher visibility in Google searches.
Citation building:
One of the most important benefits of using local SEO services is the ability to improve citations for your business. Citations are a great way to set your business ahead of the competition and make it easier for people to find you. There are several ways to get citations, including Google’s My Business page and Bing Places. While some of these sites require a fee, others are free and can increase your visibility.
Earning online reviews:
Earning online reviews for your business is a crucial aspect of local SEO, as it affects rankings and conversions. There are several strategies you can use to acquire these reviews. You should test different strategies and keep them in your toolbox for future use. For example, you can ask for reviews from your local competitors. This will help you get some insights into how they have gathered reviews. Ideally, you’ll want to generate fresh reviews that are positive and have a positive sentiment.
Showing up in Google’s 3-Pack:
With over 50 percent of people searching for local businesses on mobile, it’s no wonder that showing up in Google’s Local 3-Pack is crucial to your business’s success. This listing helps you convert visitors into actual customers because it contains all of the information they need to make a decision. This means more foot traffic and increased business. Also, over the past two years, the number of mobile searches that include “near me” has grown by 200 percent. In addition to this, local three-pack listings are trusted by consumers more than paid ads.
Optimizing GMB listings:
Optimizing your Google My Business (GMB) listing is crucial to your business’s online success. This listing helps customers find your business and is completely free. This listing can also boost your ranking on Google and organic results. However, you must be aware of certain requirements and best practices to optimize your GMB listing. Here are important things to keep in mind: 1. Fill in the correct information: Once you have verified your listing, make sure to provide as much information as possible.
